Second Semester: Education Leaders Book Study

Second Semester: Education Leaders Book Study

Semester 2: Education Leaders Book Study Webinars
Join OASSP/OMLEA Executive Director Will Parker as he hosts CCOSA bi-monthly webinars from his two books Principal Matters and Messaging Matters. These 30-40 minute conversations will be power-packed discussions of ideas and practical applications for your own education leadership. These webinars are free for all CCOSA members! Register now for your spot to be a part of learning, sharing and growing with Will Parker and other Oklahoma education leaders this school year!

Second Semester - Messaging Matters: How to Inspire Teachers, Motivate Students, and Reach Communities

Book order link here:

Thursday, January 4, 2018
Video | Webinar Slides pdf
Introduction & Chapter 1
Why Messaging Matters
Building a Positive Culture for Messaging
A Messaging Crisis
A New Era of Messaging
An Opportunity for Positive Entanglement
How This Book Is Organized

Tuesday, January 16, 2018
Video | Webinar Slides pdf
Chapter 2
Cultivating a Positive Message with Teachers
Emphasize the Three Cs
Promote Collaboration
Strengthen Communication
Develop Key Responsibility Areas
Model the Behavior You Expect from Teachers
Provide Helpful Feedback
Identify and Encourage Positive Instructional Behaviors
Wrap Up

Tuesday, February 20, 2018
Chapter 4
Cultivating a Positive Message with Students
Ensure a Welcoming Environment
Celebrate Student Success
Communicate with Students
Wrap Up 

Tuesday, March 6, 2018
Chapter 5
Using Technology to Message with Students
Employ Technology Tools
Release Weekly Student Newsletters
Wrap Up

Wednesday, March 21, 2018
Chapter 6
Cultivating a Positive Message with Parents and the Community
Make Public Relations a Priority
Build a Platform for Communicating
Partner with Parents
Wrap Up

Tuesday, April 3, 2018
Chapter 7
Using Technology to Message with Parents, the Community, and Beyond
Build a Platform with Technology
Launch a School Email Campaign
Publicize Celebration
Wrap Up

Tuesday, April 17, 2018
Messaging Tips
Get Open
Talk to Your Teammates
Offer Assistance
Identify Strengths and Opportunities
Stay in Control